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Our Vision
To provide schools with the technology they need to build a community, prepare scholars to pursue their dreams, and ultimately, change the outcomes of students' lives for the betterment of the world.
The ScholarLead Story
2018
2019
2020
2021
2022
Uriel Berrum joined Nick Brown, a former teacher, to cofound Effct.org, a mission driven digital marketing agency to help impactful organizations use digital media to positively transform their communities.
They created Effct Education when Uriel’s mentor and founder of University Preparatory Schools, David Singer, approached Effct.org with an existential problem. Declining enrollment rates and the pending pandemic were posing real threats to the sustainability of his school.
In the following years the team at Effct.org began working with U Prep and 11 other schools across the country to help them face their most important challenge - enrollment. The results were outstanding: more than 1 million families reached, over 4,500 parent qualified leads generated, and hundreds of new students enrolled as a result of our digital efforts.
In 2021, ScholarLead.com was born out of the digital enrollment efforts of Effct Education. After several enrollment seasons driving thousands of parent qualified leads to school’s enrollment pipelines, we learned that there was no streamlined solution to bring enrollment into the modern world.


So we launched the ScholarLead web application in June 2022.

We are educators, designers, advocates committed to improving educational outcomes through technology.
Our Leadership Team

I'm a social entrepreneur who aims to make the world a better place through technology.
I serve as the CEO & Co-founder of ScholarLead.com. Throughout my life, I have always aimed higher; choosing to elevate the status quo. In working with schools around the country to boost their enrollment, I realized that many schools used outdated methods, such as pen and paper methods, to manage their enrollment process. Following this realization, Nick Brown and I went on to co-found ScholarLead.com in 2022, a new parent-relationship management web app that helps schools simplify their enrollment management.
Co-Founder & CEO
Uriel Berrum

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After transitioning from healthcare to tech, my passion for giving back to the community led me to seek a position where I could continue making a positive impact. Education has been an integral part of my personal journey, making my decision to join the team at ScholarLead a natural fit. Witnessing the achievements of students fills me with satisfaction, knowing that we are opening new doors and turning dreams into reality.
Data & Outreach Coordinator
Yash Murthy

My goal is to help outstanding schools enroll more students to improve educational outcomes in our country.
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I'm the Co-founder of Effct.org and ScholarLead.com. Prior to social entrepreneurship, I was a Fulbright Scholar, teaching business English at a university in Bogotá, Colombia. Before that I taught 4th, 5th and 6th grade in the Mississippi Delta with Teach For America.
Co-Founder & President
Nick Brown


UI/UX Lead
Ian Coroi

Software Development Partner

Creators of the My Colorado App