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Our Vision
To provide schools with the technology they need to build a community, prepare scholars to pursue their dreams, and ultimately, change the outcomes of students' lives for the betterment of the world.
The ScholarLead Story
2018
2019
2020
2021
2022
2023
2024
Uriel B. Espinoza partnered with Nick Brown, a former teacher, to cofound Effct.org, a mission driven digital marketing agency. The goal is to help impactful organizations use digital media to positively transform their communities.
They created Effct Education when Uriel’s mentor and founder of University Preparatory Schools, David Singer, approached Effct.org with an existential problem. Declining enrollment rates and the pending pandemic were significant threats to the sustainability of his school.
In the following years the team at Effct.org began working with U Prep and 11 other schools across the country to help them with enrollment challenges. The results were outstanding: more than 1 million families reached, over 4,500 parent qualified leads generated, and hundreds of new students enrolled as a result of our digital efforts.
In 2021, ScholarLead.com was born out of the digital enrollment efforts of Effct Education. After several enrollment seasons driving thousands of parent qualified leads to school’s enrollment pipelines, we learned that there was no streamlined solution to bring enrollment into the modern world.


So we launched the ScholarLead web application in June 2022 and worked with our first five schools to increase their enrollment. We continuously improved upon our platform to make sure we are the best fit for each school.
We continued to grow and improve ScholarLead, working with over 20 school partners. In 2023, we added new software features and school clients.
This year we moved all of the educational clients from Effct.org to ScholarLead.com while continuously improving our software and services.

We are educators, designers, advocates committed to improving educational outcomes through technology.
Our Leadership Team

I'm a social entrepreneur who aims to make the world a better place through technology.
I serve as the CEO & Co-founder of ScholarLead.com. Throughout my life, I have always aimed higher; choosing to elevate the status quo. In working with schools around the country to boost their enrollment, I realized that many schools used outdated methods, such as pen and paper methods, to manage their enrollment process. Following this realization, Nick Brown and I went on to co-found ScholarLead.com in 2022, a new parent-relationship management web app that helps schools simplify their enrollment management.
Co-Founder & CEO
Uriel B. Espinoza


Ian Coroi
UX/UI Lead

At ScholarLead, Sam partners closely with school teams to support thoughtful, data-informed outreach.
Sam brings over a decade of experience in education, supporting charter schools across the country as both a teacher and consulant. She is passionate about helping schools connect with families and build strong, sustainable enrollment.
School Success Coordinator
Sam Gambino



My goal is to help outstanding schools enroll more students to improve educational outcomes in our country.
I'm the Co-founder of Effct.org and ScholarLead.com. Prior to social entrepreneurship, I was a Fulbright Scholar, teaching business English at a university in Bogotá, Colombia. Before that I taught 4th, 5th and 6th grade in the Mississippi Delta with Teach For America.
Co-Founder & President
Nick Brown


Ashtyn Austin is ScholarLead’s Account Manager. Ashtyn previously served as ScholarLead's Creative Project Manager, Marketing Communication Specialist and a previous Digital Media intern.
Ashtyn graduated from the University of Colorado Boulder with two degrees focusing on Media Studies and Strategic Communication with an emphasis on Public Relations. In her free time, she loves spending time with friends and listening to music.
Account Manager
Ashtyn Austin


Carolyn Mason is ScholarLead’s Enrollment Marketing Coordinator. Carolyn previously worked charter schools as an Art Educator.
Carolyn graduated from the University of Georgia with a BFA in K-12 Visual Art Education degree. She also has a certification in UX/UI Design. In her free time, she loves spending time outdoors whether that be skiing, camping, or the park.
Enrollment Marketing Coordiantor
Carolyn Mason

Software Development Partner

Creators of the My Colorado App
Our Network of Schools

















